I’m an ever-curious entrepreneur who keeps pushing at the boundaries of possibility.

I’m a self-taught technologist with a decent grasp of brand and marketing. If I’ve accomplished anything of significance in my career, it’s usually involved quenching complexity and sharpening stories to build world dominating tech-centric brands.

Over the years I’ve helped to found, grow and exit some amazing tech-based companies and been fortunate enough to work with some of the world’s smartest people.

Right now, I’m totally immersed in Generative AI. My team at 3LA are building LLM powered SaaS tools to bring light-touch consultancy to small businesses. At the same time, we have released Sistor™ - a process automation ‘platform’ to integrate GenAI into regular business processes.

I don’t have an MBA but I've been included in the TechCity Insider 100 list, the Fresh Business Thinking Power 100, The Maserati 100, The Smith & Williamson Power 100 and GQ’s list of the 100 Most Connected Men in Britain. I’m a member of the Worshipful Company of Information Technologists and a fellow of the RSA.